Which funds have a stake in the Superbowl?

The National Football League (NFL) played its championship game, the Superbowl, yesterday and Money Management has taken a look at which funds hold some of the companies that placed commercials during the game. 

The Superbowl was one of the highest-rated television events and the cost of a 30 second commercial was US$5.5 million ($7.2 million). 

It aired on the CBS network in America with the Tampa Bay Buccaneers beating the Kansas City Chiefs. 

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Budweiser, which had long used the game to promote its Bud Light beer, is owned by Anheuser-Busch which was held by the Pendal Concentrated Global Share with a 3.71% allocation, while Talaria Global Equity had a 4.27% allocation. 

Cheetos, Doritos and Frito-Lay each had separate ads, which are all owned by PepsiCo, which was held by two companies:  AXA IM Sustainable Equity (0.82%) and BlackRock iShares Edge MSCI World Minimum Volatility ETF (0.93%). 

Toyota, whose heavily-praised commercial featured Paralympic swimmer Jessica Long, was held BetaShares WisdomTree Japan (8.9%) and Global Sustainability (2.4%)CFS Realindex Global Share (0.65%)Platinum Japan (5.18%) and Vanguard All World ex US Shares Index ETF (0.71%). 

Uber Eats’ (a subsidiary of Uber Technologies) which featured a Wayne’s World crossover with Cardi B was held by the ETFS Morningstar Global Technology ETF  (4.28%). 

Amazon, which saw chief executive Jeff Bezos announce he would step aside last week, was held by five funds. 

 




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