MLC planners roll into AdviserCentral
MLChas launched a new platform for planners - AdviserCentral - and will roll it out to its 1,400 strong adviser network.
AdviserCentral is part of MLC's $220 million Amazon project and comprises a suite of financial planning tools spanning portfolio management advice strategies, debt management, risk management and estate planning.
The desktop-based system, usingIWL's VisiPlan as its base, can also upload investment and insurance details through MasterKey and MasterKey Custom, while direct shares and managed funds can be uploaded via Chess and InvestmentLink.
Planners acrossApogee Financial Planning,Garvan Financial Planning,Godfrey Pembroke Financial Planning, National Australia Financial Planning, as well a number of aligned boutique dealers, will be introduced to the program between now and Christmas.
MLC advice solutions chief executive Matt Lawler anticipates a strong take up across the board.
Lawler says the advice platform has been developed to “alleviate the hot spots advisers tell us are preventing them from spending time with their clients by increasing efficiency in business processes, plan writing and client report reviews”.
Lawler adds the overall aim of the project is to allow planners more time with clients, along with boosting investor confidence in the planning and “inspiring Australians to invest, rather than follow the defensive reactive trends of today”.
“Advice has a bad name. We can't solve all of that, but we can solve some of those issues,” Lawler says.
AdviserCentral also has a strategy-filtering tool, which can assist advisers create a statement of advice.
Recommended for you
With an advice M&A deal taking around six months to enact, two experts have shared their tips on how buyers and sellers can avoid “deal fatigue” and prevent potential deals from collapsing.
Several financial advisers have been shortlisted in the ninth annual Women in Finance Awards 2025, to be held on 14 November.
Digital advice tools are on the rise, but licensees will need to ensure they still meet adviser obligations or potentially risk a class action if clients lose money from a rogue algorithm.
Shaw and Partners has merged with Sydney wealth manager Kennedy Partners Wealth, while Ord Minnett has hired a private wealth adviser from Morgan Stanley.