Ipac unveils new dealer group

By Craig Phillips

AXA-owned Ipachas launched a new dealer group — Monere Financial Planning — into the adviser market, with the aim of targeting external advisers wanting to focus on providing ongoing advice over transactional advice.

Ipac chief executive Peeyush Gupta says the spawning of Monere (which is Latin for ‘advice’) stems from the group receiving strong interest in Ipac’s business model and advice systems from planners.

Signatory practices to the new dealer group will have access, for the first time, to Ipac’s financial planning business model, advice tools and client proposition, Gupta says.

“There is an opportunity to grow the Ipac community of advisers by having an offer for the large segment of the market that relies on a third party for licensing, compliance and other business support.

“Our focus will be on advisers who want to build quality advice businesses using our advice model and lifestyle financial planning approach,” Gupta says.

He says Ipac will work closely with practices that sign up to assist them in building fee-based advice businesses, adding the group’s business model is also backed by a variety of adviser tools.

These include its recently enhanced client engagement tool (Ipac Strategic Lifetime Model), its new wrap and multi-manager administration platform (Ipac iAccess) and Ipac’s Equity Partner Program which provides an optional succession planning solution.

Monere will also leverage off AXA’s adviser services for compliance, back-office support and product research.