Recruitment, Gen Y style
Japanese Bank Nomura is turning to the Internet to recruit employees after it emerged that the bank was using the social networking site Facebook to track down and hire former employees of Lehman Brothers, according to the public relations firm Flame PR.
Nomura has reportedly hired approximately 60 per cent of the graduate trainees of the United States investment bank who were made redundant when it collapsed last year, using Facebook to locate the former workers.
“It is no surprise that Facebook was one of the fist places that Nomura went when looking for the ex-Lehman graduate trainees. Social networking sites have quickly become essential tools in business, and this is just the beginning,” said the co-founder of business social networking site Talkbiznow.com, Martin Warner.
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