Deen Sanders to head up FASEA


A former senior Financial Planning Association (FPA) executive has been appointed as the new chief executive of the new Financial Adviser Standards and Ethics Authority (FASEA).
The Minister for Revenue and Financial Services, Kelly O’Dwyer announced that Deen Sanders had been appointed to the role.
She said Sanders was currently CEO (assistant commissioner) of the Professional Standards Authority of Australia and has more than 16 years’ experience working in financial professional standards and training including as national director, National Finance Industry Training Advisory Body and chief professional officer, Financial Planning Association of Australia.
Sanders’ appointment was welcomed by the FPA with chief executive, Dante De Gori who said he had a great track record and was well-known to the FPA where had been chief professionalism officer for six years.
“Deen’s ‘safe pair of hands’ will help guide the implementation of the new standards that will improve public trust and confidence in the financial planning profession,” De Gori said.
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