Deakin’s Smartplan takes off

financial-services-industry/van-eyk-research/

4 April 2003
| By Ben Abbott |

Deakin Financial Serviceshas received an enthusiastic response to the introduction of its Smartplan wrap platform with over a dozen advisers now channelling clients funds into the platform.

Two weeks after its national launch in late February, Deakin says advisers had completed over $5 million in sales.

“The utilisation ofAvanteos’s leading edge technology in partnership withvan Eyk’s research support can be directly attributed to Smartplan’s success,” says Deakin managing director Murray Hills.

Hills says developing a platform that enables advisers to provide their clients with independent and unbiased investment options, support and service, is also partly responsible for the funds’ flow to date.

Deakin is now focused on its next project, the introduction of a corporate superannuation product next financial quarter.

The superannuation product will be developed around Deakin’s DKN fund-of-funds facility, supplied by van Eyk Research.

“We commenced this financial year with an ambitious business plan and I am confident we will continue to consolidate and enhance Deakin’s position in the financial services industry,” says Hills.

Deakin announced a growth plan at the beginning of the year that included pushing its adviser numbers up from 150 to 200 by December, a plan which included the launch of Smartplan.

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