CARM seeks cash for expansion
Recentlylaunched financial planning business management group Customer Acquisition and Retention Management (CARM) will launch its own funds management and financial planning group as part of plans to bring industrialised business platforms to financial planning.
CARM managing director Matthew Lock says the group, which has been two years in development and is currently involved in a $2.5 million capital raising, is intending to develop a franchised planning group with about 150 planners. It also aims to have its platforms in use by more than 1,200 third party planners as part of a two pronged strategy.
Lock says CARM’s aim is to build an automated planning sales system for financial services and products, which is supported, and not driven, by the appropriate software.
“Our approach is a business system to industrialise the process of financial planning as the business prescribes. The logic behind it is if we can control the front end of the business, the back office can be leveraged,” Lock says.
“This is the reverse of the current situation where the back end has to meet a wide range of front end needs, which is not scalable.”
The business is also being designed for use overseas and Lock says CARM hopes to secure licences in offshore markets since the platform has not been designed to be country specific.
AUTHOR
Jason Spits
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