Former Count chair joins Assured Support
Financial services compliance and risk consultancy Assured Support has appointed a new chairman to its advisory board.
The firm announced that Mark Rantall has joined its advisory board as chairman, who brings more than 35 years of experience working in financial services, advocacy and regulation.
Rantall notably served as the chairman of financial advice business Count for four years until November 2023.
He also held the chief executive position at the Financial Planning Association of Australia (FPA) – which later merged in 2023 with the Association of Financial Advisers (AFA) to form the Financial Advice Association Australia (FAAA) – for six years between 2010 and 2016.
Moreover, Rantall spent three years as NAB’s dean of advice and six years as Godfrey Pembroke’s managing director.
According to Assured Support, Rantall’s appointment will be pivotal as the company expands the services it provides to the financial services industry. These range from AFSL application assistance to compliance training and governance support for licensees.
Moreover, the chairman will provide strategic guidance on Assured Support’s initiatives, such as developing advisory services that are tailored to the specific challenges faced by licensees and advisers alike.
“Mark is a highly respected leader with a deep understanding of the challenges facing financial advisers and the broader financial services industry,” commented Sean Graham, founder and managing director at Assured Support.
“We are thrilled to have him join our advisory board to help guide Assured Support’s ongoing evolution and ensure we deliver the right solutions to our clients.
“His leadership will be instrumental in helping shape our strategies to meet the growing demands of advice professionals, ensuring we continue to provide the highest quality compliance, risk management, and regulatory services.”
Rantall said he was thrilled to be joining the consultancy at a critical time for the industry.
“Assured Support’s approach to helping advisers navigate regulatory complexities and build sustainable businesses aligns perfectly with my passion for empowering advisers to deliver high-quality, consumer-focused financial advice. I look forward to working with Sean and the team to shape the future of financial advice in Australia,” he described.
The firm was established in 2012 and works with a range of clients, including advisers and licensees, to help businesses remain compliant while also driving growth.
Assured Support recently unpacked how advice leaders can transition from being a founder-led, key-person-dependent business to a scalable, self-sustaining enterprise, which includes delegating authority and relinquishing a hands-on approach.
AUTHOR
Jasmine Siljic
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