Lazard lowers entry bar for retail investors



Lazard Asset Management Pacific Co have reduced the minimum investment levels on four of its leading funds by 80 per cent in an effort to secure more self-directed investors and self-manages superannuation funds (SMSF).
The minimum investment for four retail funds will fall from $100,000 to $20,000 from today for the long only Lazard Australian Equity Fund and the concentrated Lazard Select Australian Equity Fund as well as the Lazard Australian Diversified Income Fund, which focuses on dividend paying shares, and the Lazard Global Small Cap Fund.
Lazard Asset Management Pacific Co chief executive, Susan Roberts, said the decrease in minimum investment amount was a response to interest from the growing self- directed investor sector.
“As awareness of both the performance of our funds and understanding of our active management - value investing approach has increased; we have seen heightened interest from private investors. This is a sign of the understanding of the benefits and rewards of a disciplined and intensive research based approach to stock picking,” Roberts said.
“Our approach to investing is based on bottom-up research focused on identifying under-valued companies and investing in them with a long-term time horizon. It’s an approach that is resonating with investors.”
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