North American advisers see increased demand

advisers/financial-planners/financial-advice/communication/

9 April 2020
| By Chris Dastoor |
image
image image
expand image

Investor demand for adviser communication jumped 47% from February to March in North America, according to research from AdvisorStream, highlighting the increased demand advisers are seeing around the world during COVID-19. 

The research from the adviser marketing firm revealed clients wanted consistent and frequent personalised contact with their advisers in times of crisis, particularly by email. 

Kevin Mulhern, AdvisorStream co-founder and chief executive, said investors were also looking for facts, not fear. 

“The volume of electronic communication between advisers and investors during March is unprecedented across the AdvisorStream platform in the US, UK and Canada,” Mulhern said. 

“With the increasing daily uncertainty, advisers are stepping up to the plate more boldly than ever to clarify, illuminate and lead the conversation. 

“Communication is key. Investors are more inclined to leave an adviser for a lack of communication than they are for perceived bad financial advice.  

“Communication, in any form, from advisers is a lifeline for investors in volatile times.” 

Read more about:

AUTHOR

Recommended for you

sub-bgsidebar subscription

Never miss the latest news and developments in wealth management industry

MARKET INSIGHTS

So we are now underwriting criminal scams?...

5 months 1 week ago

Glad to see the back of you Steve. You made financial more expensive, not more affordable as you claim, and presided ...

5 months 2 weeks ago

Completely agree Peter. The definition of 'significant change is circumstances relevant to the scope of the advice' is s...

7 months 2 weeks ago

The RBA has handed down its much-anticipated rate decision, following widespread expectations of a close call....

5 days 6 hours ago

The FSCP has issued a written direction to an adviser who charged clients “extraordinary fees” for inappropriate and conflicted advice, as well as encouraged them to swit...

2 weeks 6 days ago

ASIC has confirmed the industry funding levy for the 2024–25 financial year, and how much licensees can expect to pay....

1 week 3 days ago

TOP PERFORMING FUNDS

ACS FIXED INT - AUSTRALIA/GLOBAL BOND
Fund name
3y(%)pa
2
DomaCom DFS Mortgage
95.46 3 y p.a(%)
5