Centrepoint rebrands under one umbrella

centrepoint alliance advice

6 June 2016
| By Malavika |
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Centrepoint Alliance has rebranded by bringing its various businesses under one umbrella and one central website.

The non-aligned financial services group said it would operate as a single brand with related sub-brands, which will be divided into four groups.

These include:

  • Associated Advisory Practices will now be known as Centrepoint Alliance Licensee Solutions;
  • Alliance Wealth and Professional Investment Services will be known as Centrepoint Alliance Financial Advice;
  • Centrepoint Alliance Lending and Centrepoint Alliance Premium Funding will be known as Centrepoint Alliance Lending Solutions; and
  • Ventura, vMAPS, and platform solutions will operate under Centrepoint Alliance Investment Solutions.

Managing director, John de Zwart, said: "This newly simplified structure gives our advisers and brokers easier access to our technology, research, training, and investment solutions, particularly for those who operate across multiple business lines".

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