Countplus has found a chief executive for its new business — Advice389.
The company announced this week it was appointing Pierre Kraft to the role with Advice389 scheduled to launch in mid-May.
Kraft is currently a director and executive chairman of Countplus wholly-owned subsidiary, TFS Group.
Announcing the appointment, Countplus chief executive, Phil Aris said Advice389 would be looking to help particular financial planning firms grow and succeed.
“Pierre has a deep understanding of the financial advice industry and comprehensive experience in managing and growing businesses in this sector,” he said. “His expertise rounds out our fantastic leadership team and offers our partner firms access to deep capability that will ensure growth and success for their businesses.”
In addition to his professional experience, Kraft has been co-chair of the Future of Financial Advice (FoFA) committee for the Association of Financial Advisers (AFA), as well as Membership and Marketing Chair for the Financial Planning Association (FPA).
Kraft commenced his role in February, and reports directly to Phil Aris.
