Australia will continue to be a play a key role in HSBC's expansion when Tony Cripps takes up the reigns as chief executive for Australia in December.
According to HSBC Asia Pacific CEO Peter Wong, Australia is one of 20 priority growth markets for the HSBC group, with the appointment of Cripps reflecting the growing significance of the region within HSBC's global strategy.
"With an increasingly international population, we see growing demand for cross-border banking services," he said.
Cripps added that HSBC is in a strong position in Australia due its client coverage across the retail corporate and institutional space, its international connectivity and its strength in Asia.
Commencing his duties on 24 December, Cripps replaces Maia, who has served in the role since July 2009.
She will become president and chief executive of HSBC Bank Canada, succeeding long-serving chief Lindsay Gordon.
Cripps has more than 25 years industry experience and has worked with HSBC across Australia, Hong Kong, the United Kingdom and most recently as CEO for the Philippines.
He began his career with HSBC as head of derivatives trading in Australia and proceeded to hold a number of senior global banking and markets roles in Hong Kong and London.
He returned to Australia in 2006, and in 2009 took up the position of head of global banking.
"HSBC is in a strong position, with the right people and the right strategy, for continued growth in Australia and I look forward to taking the business forward," Cripps said.




