Mercer claimed this week to have become the first salaried adviser firm to be accepted as a Financial Planning Association (FPA) Professional Practice.
The company said the FPA acceptance covered its six financial advice offices and 40 Strategic Financial Advisers.
Announcing the development, Mercer’s Financial Advice Leader for the Pacific market, Michelle Smith, said it was based on the quality of the advisers, the company’s remuneration structure and the fact Mercer’s advisers are all members of a professional body.
“Sixty five per cent of Mercer’s advisers are Certified Financial Planners (CFPs) compared to the 45 per cent industry certification level and 95 per cent of our advisers have a University degree,” she said.
FPA chief executive, Mark Rantall said the FPA Professional Practice program recognised quality financial planning practices that were providing the highest quality financial advice in their community.”
