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Home News Financial Planning

HUB24 results show strong adviser uptake

Platform HUB24 has reported total funds under administration of $152.3 billion while adviser growth is boosting uptake of its HNW solution Private Invest.

by Laura Dew
January 21, 2026
in Financial Planning, News
Reading Time: 3 mins read

Platform HUB24 has reported total funds under administration (FUA) of $152.3 billion, helped by record quarterly net inflows.

In a quarterly update for the three months to 31 December, the platform said it had seen quarterly platform net inflows of $5.6 billion and positive market movement of $0.4 billion. 

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Over the half-year period, net inflows stood at $10.7 billion.  

FUA was divided between $127.9 billion in platform FUA and portfolio, administration and reporting services (PARS) FUA of $24.4 billion. 

The total number of advisers increased 8 per cent from 5,229 in the prior corresponding period to 5,277. In particular,  HUB24 flagged usage of its high net worth (HNW) solution Private Invest which launched in early 2025. 

“Demand from licensees and advisers continues to provide a solid pipeline of opportunities from new and existing client relationships. 

“HUB24 continues to invest to deliver innovative solutions that enable advisers to support a range of clients throughout their life stages which is expanding our reach and supporting increased net inflows. Private Invest, a high-net-worth solution launched in Q4 FY25, is resonating with advisers and has seen strong initial uptake, with FUA approaching $300 million. 

“Strong momentum in 1HFY26 reflects continued opportunities for growth driven by ongoing demand for professional advice in addition to industry transformation. HUB24 remains committed to investing to deliver our strategy to capitalise on these opportunities and further enhance our market leading proposition.” 

A lifetime retirement income solution being developed with TAL, as announced last November, is scheduled for launch in the next six months.  

HUB24’ data suggests that 52 per cent of pension members are only withdrawing the legislated minimum pension amount to manage their longevity risk and this product is intended to help provide greater financial confidence and retirement security. 

Secondly, an adviser productivity solution known as ‘myhub’, flagged at the FAAA Congress last November, was showcased to provide access to advice technology solutions and use AI to address productivity challenges. 

Providing further details in the quarterly update, HUB24 said it will be launching in the next 2026-27 financial year.  

“myhub will provide the flexibility to integrate with applications developed or preferred by licensees and advice practices. The ecosystem will incorporate HUB24 group capabilities – including the HUB24 platform, Class, and myprosperity – alongside services and solutions from third-party providers such as Finura’s Advice Designer, in which HUB24 has announced a minority investment. A pilot will be launched for myhub in 1HFY27.” 

Tags: FlowsFUAHUB24PlatformResults

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