GPen, which was bought by Queensland Trustees and Investment (QTI) last September, has been renamed AdminPartners.
The Melbourne-based superannuation administrator provides services to mid-sized funds helping them to manage members’ accounts, contributions, investments, benefit payments and regulatory reporting.
There are currently about 100,000 fund members using the administrator.
QTI managing director Michael Hackett said there had been a comprehensive review of GPen’s business after the acquisition.
“Our review resulted in, amongst other important strategic enhancements, a rebranding to reflect that we want to be long-term partners with our customers and provide them with better service backed with more resources and an upgraded system,” he said.
“We are upgrading the IT infrastructure and software, hiring more support and technical staff and looking to target mid-size super funds and funds managers who want a customised, compliant boutique solution.”
The rebranded business will be lead by GPen’s executive director, John Atabak.
“John knows the business and customers and how to improve what we do,’’ Hackett said.
AdminPartners’ board will consist of Michael Hackett, John Atabak, Richard Brennan from QTI and AFM Investment Partners’ managing director, John Donovan.




