Private wealth advice business Godfrey Pembroke has replaced its general manager Peter Smith after he moved to a role within Godfrey Pembroke’s institutional parent, NAB
Smith will take on the role of general manager of advice partnerships for NAB Wealth with the heads of NAB’s advisory groups – Garvan/MLC Financial Planning, Godfrey Pembroke, Apogee, Meritum – reporting through to him.
Smith will be replaced at Godfrey Pembroke by Sean Allen who moves over from his role as MLC Advice Solutions state manager for NSW with Allen being replaced in turn by Murray Neaves who held a role as regional manager with Godfrey Pembroke. The change in roles is effective immediately.
Allen will head the 210-planner group, drawing on his 25 years experience leading self-employed and institutionally-owned financial planning businesses at organisations such as BT, Westpac and Colonial First State.
Smith said Allen had a record of success in advice leadership, strategy development and execution, product distribution and investment management.
Allen said he had been an “admirer of Godfrey Pembroke for a long time because of its standing in the market on fees, transparency and quality advice”, referencing the group’s decision in 2006 to be the first planning group to publicly adopt a fee-only model when charging for advice.




