Bell Financial Group (BFG) has extended the period for exercising its call option over Bell Direct shares not owned by the group by another four years.
The new expiry date will now be 31 January, 2015 subject to shareholder approval.
BFG currently owns 40 per cent of online share trading company, Bell Direct, but has a call option to purchase all remaining shares it does not own, which will take its holding to 100 per cent.
BFG executive chairman Colin Bell said the extension reflected both market conditions over the past two years and BFG’s confidence in the Bell Direct business.
“We are confident that as market conditions improve, Bell Direct is ideally positioned to increase its market share and results,” Bell said.
