Asgard will be marketing its new Infinity platform as providing a cheaper option than many of the publicly-available industry superannuation funds.
After announcing the launch of the new product last month, Asgard has released further details of the Infinity platform ahead of a national roadshow, and will be promoting the product as something that will help financial advisers to adapt and thrive in a new environment.
At the core of the Asgard push is a finding by Chant West that Asgard Infinity Core is "cheaper than the top 10 publicly-available industry superannuation funds on a $50,000 account balance".
The new Asgard platform is the latest in a range of products – brought to market by the major retail financial services houses this year – offering fee structures regarded as being lower than those of the industry superannuation funds, with one of the earliest to market being Colonial First State.




