Following the departure of its chief marketing officer (CMO) last year, AMP has appointed a successor to take up the position.
The financial services company announced on 13 January that it has welcomed Tina Cleary into the CMO position following a global search, where she will lead the brand and marketing team.
Cleary brings over 25 years of experience in overseeing digital and retail marketing businesses across fintech, telecommunications and music industries in North America, the UK, Europe and Australia.
Most recently, she headed up the global B2B marketing team for Dandelion Payments in California, a cross-border payments platform for banks and fintech organisations. She had worked for Californian businesses since 2018, having previously spent six years in Sydney and 16 years in the UK.
“This is an exciting time for AMP, with the upcoming launch of our new digital bank for small businesses, and our new retirement and digital advice solutions for our super members also on the way,” remarked Rebecca Nash, AMP’s chief people, sustainability and community officer.
“We’re delighted to have Tina on board as we take these new offers to market and continue to deliver our strategy to help customers build wealth and retire with financial confidence.”
Commenting on her new role, Cleary said: “AMP is an iconic Australian company with a long and rich heritage. It’s fantastic to be part of the team as we look ahead to a new era of growth.”
Cleary’s appointment follows the departure of its previous chief marketing officer, Renee Howie, last October.
After three years in the position, Howie left the company to join Insignia Financial as its chief customer officer with responsibility for advice and marketing on 1 November 2024.
AMP portfolio manager departs
Separately, former AMP portfolio manager Brad Creighton has commenced in his new position as head of asset allocation at Mason Stevens.
His appointment was announced last November as David Macri exited the role after just over a year.
Creighton brings 17 years of extensive investment experience across portfolio management, trading, macroeconomic and quantitative research, and risk management.
He spent over six years at AMP as a co-portfolio manager of the multi-asset, Income Generator and MyNorth Retirement Fund. He was the head of the dynamic asset allocation working group and worked closely with the chief economist towards formulating short- and medium-term investment strategies.
In the new role, Creighton will lead the strategic and dynamic asset allocation solutions for Mason Stevens’ platform clients, collaborating with the firm’s chief investment officer Jacqueline Fernley.
Mason Stevens chief executive, Tim Yule, commented in November: “His wealth of experience and passion for delivering exceptional client outcomes align perfectly with our commitment to providing high-quality investment solutions. We are confident Brad will continue to drive innovation and performance in this important role.”
