ClearView appoints head of life strategy and transformation

ClearView Wealth has appointed former Zurich head of mental health and wellness, Maria Falas, to the newly-created position of head of life strategy and transformation.

The firm was on a multi-year transformation program which included the delivery of an integrated life insurance policy administrative system, underwriting rules engine and adviser portal which would coincide with the launch of a new life insurance offer in the second half of the year.

Falas would report to Gerard Kerr, ClearView general manager – life insurance, and would be responsible for the ongoing development and implementation of ClearView’s life insurance strategy and facilitate greater collaboration across business functions.

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She had also previously held senior positions at ANZ/OnePath.

Kerr said the appointment reflected the need for a dedicated role to lead strategy and change, during a period of significant growth and transformation.

“The life insurance industry is undergoing enormous structural and regulatory change making it critically important for life insurers to have experienced people with fresh ideas in key roles,” Kerr said.

“Maria is a respected professional who has successfully led strategic change across the life insurance value chain and has driven operational innovation.

“She is a high performer with a proven track record for delivering results and achieving strategic goals.”

Falas said: “ClearView is a purpose-led organisation with a clear vision and goals, and it is an exciting time to come onboard to support the ClearView business to capture opportunities to grow, create streamlined processes and enhance the customer experience.”

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