Non-institutional platform provider Netwealth announced it is piloting a new integrated automation service, allowing advisers to establish new accounts using electronic signatures across desktop, tablet and mobile devices.
The integrated service comes on the back of a slew of new initiatives rolled out by Netwealth including enhanced reporting options, online international trading across 11 global exchanges, and further functional improvements to its managed account service geared at driving efficiency.
Netwealth joint managing director, Matt Heine, said the integrated service will provide automation between an adviser's office and the platform, thereby helping advisers better engage with their clients through a multi-channel approach to portfolio management.
"Today's release, and our ongoing development roadmap, is fundamentally based on feedback from our clients, market conditions and global trends in portfolio and client management," he said.
The announcement follows the release of Netwealth's results for the last quarter, recording strong growth across the group with net flows in excess of $350 million and establishing its third private label managed account.
With total funds under management in the group now at $7.73 billion, Heine said it was important for the group to respond to the changing expectations of customers and deliver "quantum efficiency gains" through its platform services.
"We believe our client feedback loop, and ability to prioritise items in an agile environment enables us to constantly deploy features that are market-leading but more importantly useful and beneficial for our clients," Heine said.
"As a result we also have a number of other really exciting initiatives due by year end."