Wealth Today offers training and higher profits



In order to attract more mortgage brokers under its umbrella, Wealth Today has promised coaching and mentoring services for new entrants to financial planning – as well as higher profits.
Wealth Today claims to have two unique offerings to mortgage brokers that address the “limitations inherent in the future of traditional mortgage broking”.
“Wealth Today is absolutely dedicated to the evolution of mortgage broking into a full financial services profession,” said managing director, Tony Pennells. He added that the company was alone in what it could offer brokers.
Wealth Today claims to offer two models to enable brokers to add financial services to their businesses, one of which is called an ‘introduction model’ for new entrants to financial planning that focuses on business coaching and mentoring, while the other offers Wealth Today members higher profits. The group’s financial planning franchise business model enables brokers to diversify into financial planning without turning their broking business upside down and without changing aggregator, Wealth Today stated. Members have access to training to help them qualify for their Diploma of Financial Services (Financial Planning).
“The progression from new entrant in financial planning to experienced adviser has taken place far more quickly among our members than we originally expected,” said Pennells. “With this new model in place, we really look forward to continuing to support our new and future members as they evolve to helping their clients not only with securing finance, but also to terminate their mortgages, while building wealth with protection.”
Recommended for you
While crypto continues to gain traction among investors globally, improving accessibility for financial advisers is key to helping them serve the demand from younger clients, but there are some barriers still hindering adoption.
Investment platform Praemium has reported strong 2024–25 financial year results, with large increases across a range of business metrics, which it credits to the firm’s strategy and high-net-worth focus.
Alternative investment manager Regal Partners has set a target of doubling its offshore funds under management within three years amid strong inflows from offshore investors in the first half of 2025.
Fitzpatricks Advice Partners has formed a strategic alliance with two chapters of a global business support and networking organisation, expanding its offering for the firm’s advisers.