Adviser Ratings claims 850 sign-ups

The recently-established financial planner ratings business, Adviser Ratings, claims to have signed up 850 advisers in the three weeks since it launched.

The company also said it had received around 13,000 site visits since its launch.

The company's principal, former Virgin Money chief financial officer, Angus Woods described it as a strong response from advisers and clients.

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"Our ratings and review service features strict controls, with advisers now comfortable with the opportunity to promote themselves and monitor their clients' attitudes toward them," he said. "Advisers are screening and responding to clients' reviews and ratings before they are published on our closely monitored website, providing them with strong protection."

The company's announcement quoted a number of planners giving positive feedback on their experience using the site.

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